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b atomic airwaves

Oct 26, 2020

Data doesn't mean anything unless it changes behaviors. But doing so must be done with care and intention. Too much pressure and you'll create a culture of fear. Too little and you're back in an ecosystem of invisibility. Steve Holley, an indie agency owner in Virginia, explains how he walks that line and finds the...


Oct 19, 2020

Do you give up the relationship to scale? Or do you give up scale for the relationship? The question that faces so many indie agents today. A tough one considering that relationships have been the key to our success for so long. So, maybe we should ask ourselves this instead: how do you do both?


Oct 12, 2020

If your "IT guy" is only focused on managing your office hardware, you'll want to listen to this podcast. Nate Manns, b atomic Salesforce architect, spits some truth on how that role has evolved. For the "IT guys" out there......your value just went through the roof.


Oct 7, 2020

4 years ago, agencies across the country said they would never hire a "digital marketer." I'm guessing you'll listen to this episode and say the same thing about this person....this new role you don't think you'll need. I'll take the same 4 year bet.